13 January 2010...
NCL Freestyle Cruising today announced a partnership with Nickelodeon in which select ships will feature Nickelodeon-themed family entertainment and programming all year long.
Beginning in April on Norwegian Jewel and this summer on Norwegian Epic, Nickelodeonand NCL experiences for the entire family will include character meet and greets, interactive game shows and more. The three-year partnership also includes select speciality Nickelodeon-themed cruises each year, featuring Nickelodeon TV stars, show premieres and continuous themed-entertainment on the ship.
“Nickelodeon is an incredible family brand that is well-known to kids and parents of all ages,” said Kevin Sheehan, NCL’s chief executive officer. “Combining its worldwide appeal with our signature Freestyle Cruising will create the ultimate experience at sea for families. For any family considering a cruise holiday, there is no better value and experience than Nickelodeon at Sea on NCL Freestyle Cruising.”
"At a time when families are seeking special travel experiences, we see an opportunity to build on the success of our previous Nickelodeon cruises to create a unique family cruise holiday experience with NCL," said Howard Smith, executive vice president, Nickelodeon Recreation. "By partnering with NCL, we are now able to offer families Nickelodeon entertainment and programming at sea all year long."
Nickelodeon at Seawill launch on Norwegian Jewel when the ship begins sailing from New York in late April, and on NCL’s latest addition to its fleet - Norwegian Epic - when she launches in July. Each cruise will feature live Nickelodeon-themed interactive shows, including SlimeTime LIVE! with Nick’s signature slime, Nick Live! Poolside entertainment, character breakfasts and meet and greets, Nick-themed dance parties and more. Nickelodeon-themed elements will also be incorporated into NCL’s Kids’ Crew programme.
In addition to the year-round programming on Norwegian Jewel and Norwegian Epic, special Nickelodeon-themed cruises will be offered annually where families can immerse themselves in everything Nickelodeon all day, every day. These unique cruises will include special appearances by the network’s live talent, show premieres, more live game shows, even more opportunities to visit with kids’ favourite Nick characters and much more. The first of the Nickelodeon-themed specialty cruises is scheduled on Norwegian Jewel later this year. More details and an on sale date will be released soon.
To book a cruise on Norwegian Jewel, Norwegian Epic or any of NCL’s ships, go to www.ncl.co.uk, call 0845 201 8900 or contact your travel agent.
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ABOUT NICKELODEON
Nickelodeon, now in its 30th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, online, recreation, books, magazines and feature films. Nickelodeon’s U.S. television network is seen in almost 100 million households and has been the number-one-rated basic cable network for 15 consecutive years. For more information or artwork, visit http://www.nickpress.com. Nickelodeon and all related titles, characters and logos are trademarks of Viacom Inc. (NYSE: VIA, VIA.B).ABOUT NCL
NCL is the innovator in cruise travel with a 43-year history of breaking the boundaries of traditional cruising, most notably
with the introduction of Freestyle Cruising which has revolutionised the industry by allowing guests more freedom and
flexibility. Today, NCL has the youngest fleet in the industry with 11 purpose-built Freestyle Cruising ships, providing guests the
opportunity to enjoy a relaxed cruise vacation on the newest, most contemporary ships at sea.
NCL is presently building Norwegian Epic, the company’s largest and most innovative Freestyle Cruising ship to date, for delivery in summer 2010. NCL is the official cruise line of Blue Man Group, debuting for the first time at sea on Norwegian Epic.
For more information please call 0845 201 8900 or visit: www.ncl.co.uk
Issued by Flagship Consulting
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